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Hawi Wins Kotler Award for Best Entertainment and Cultural Campaign

الخميس - 21 ديسمبر 2023

Thu - 21 Dec 2023

"Hawi" National Portal for Hobbies, an initiative under the Quality of Life Program, has won the 2023 Kotler Award for its campaign titled "If you have a hobby, you have a story", which was launched in August as part of Hawi's efforts to activate the hobby sector in the Kingdom and bring Saudi communities together through hobby clubs.

The Kotler Awards are given during an honouring ceremony held once a year to recognize the outstanding achievements and contributions of individuals and organizations in the field of marketing and business.

Hawi Communications and Marketing Officer Enad Al-Nufaie said that this great achievement is testimony to the efforts made by Hawi to develop and activate the hobbies sector in the Kingdom of Saudi Arabia and serves as motivation to develop further and enhance the services provided to beneficiaries.

He added that the campaign was launched to achieve several objectives, including raising awareness of the importance of practising hobbies among members of society, encouraging individuals to discover and develop their various hobbies, and improving the lifestyle of

individuals and families.

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Hawi Launches Its Latest App, Acquaints BLVD Riyadh City Guests with it and Concludes its Activities In conjunction with the extended weekend, The National Portal for Hobbies, an initiative of the Quality-of-Life Program, concluded the activities of the Hawi pavilion on Boulevard Riyadh City in the capital, Riyadh. The focus was on introducing the new Hawi application, understanding its advantages and services, and participating in a range of free live and interactive experiences designed for enthusiasts of all ages in the Kingdom of Saudi Arabia. During the pavilion's launch, Mr. Tariq Al-Ghourabi, Director General of the Hobby Development Sector at the Quality-of-Life Program Center, emphasized, "This participation is a crucial step to enhance society's awareness across all categories about the new Hawi application. It offers numerous services that enrich the experience of exploring and developing hobbies for users." Across a span of three days, visitors engaged with the 10 experiences featured in the Hawi Pavilion on Boulevard Riyadh City. One of these experiences was falconry, allowing hundreds of daily visitors to hold and take photos with falcons. Those who participated expressed their joy in pursuing this hobby, describing it as a connection between the present and the past, rooted in authentic Arab heritage. Within the pavilion, there were other hobbies rooted in Arab heritage, such as pottery making. This activity drew a crowd of visitors during the three-day event, with attendees expressing their admiration for its creative and innovative elements in crafting purposeful figures. The pavilion also showcased experiences in gardening, football, drawing, folk games, Arabic calligraphy, sculpture, puzzles, and playing the violin. It's important to highlight that the National Portal for Hobbies, Hawi, an initiative of the Quality-of-Life Program, has announced the release of the new version of the Hawi Application. This version promises an enhanced experience for users as they explore and develop their hobbies in various domains.Hawi Launches Its Latest App, Acquaints BLVD Riyadh City Guests with it and Concludes its Activities In conjunction with the extended weekend, The National Portal for Hobbies, an initiative of the Quality-of-Life Program, concluded the activities of the Hawi pavilion on Boulevard Riyadh City in the capital, Riyadh. The focus was on introducing the new Hawi application, understanding its advantages and services, and participating in a range of free live and interactive experiences designed for enthusiasts of all ages in the Kingdom of Saudi Arabia. During the pavilion's launch, Mr. Tariq Al-Ghourabi, Director General of the Hobby Development Sector at the Quality-of-Life Program Center, emphasized, "This participation is a crucial step to enhance society's awareness across all categories about the new Hawi application. It offers numerous services that enrich the experience of exploring and developing hobbies for users." Across a span of three days, visitors engaged with the 10 experiences featured in the Hawi Pavilion on Boulevard Riyadh City. One of these experiences was falconry, allowing hundreds of daily visitors to hold and take photos with falcons. Those who participated expressed their joy in pursuing this hobby, describing it as a connection between the present and the past, rooted in authentic Arab heritage. Within the pavilion, there were other hobbies rooted in Arab heritage, such as pottery making. This activity drew a crowd of visitors during the three-day event, with attendees expressing their admiration for its creative and innovative elements in crafting purposeful figures. The pavilion also showcased experiences in gardening, football, drawing, folk games, Arabic calligraphy, sculpture, puzzles, and playing the violin. It's important to highlight that the National Portal for Hobbies, Hawi, an initiative of the Quality-of-Life Program, has announced the release of the new version of the Hawi Application. This version promises an enhanced experience for users as they explore and develop their hobbies in various domains.

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"To Fulfill the Saudi Vision 2030 Goals" The National Portal for Hobbies, 'Hawi,' Launches a New App Offering 14 Unique Hobby Services"To Fulfill the Saudi Vision 2030 Goals" The National Portal for Hobbies, 'Hawi,' Launches a New App Offering 14 Unique Hobby Services

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