ANDS hosts first virtual summit on ‘Youth Protection’ across MENA
الأربعاء - 08 يونيو 2022
Wed - 08 Jun 2022
The program addresses solutions for youth vaping and provides ANDS’ perspective on protecting minors and non-smokers from being exposed to nicotine delivery solutions. The initiative includes steps on product conformity, packaging, marketing practices, up to trade and retail practices.
Commenting on the program, Mohammad Agrabawi, Director of Corporate Affairs and Communications, ANDS, said: “The need of the hour is to protect minors from using and being exposed to any form of nicotine delivery solutions. We are launching the ‘Sentinel Program’ with a mission to protect minors and vulnerable groups and bring a change through ethical commitment and responsible practices, driven by appropriate regulatory measures. At ANDS, we believe it is our responsibility to lead the dialogue, bring a change and collectively work with industry players to protect future generations.”
The ‘Sentinel Program’ was launched through a virtual session which included the participation of Jamal Bachir, Mohammad Agrabawi and Fadi Maayta, Co-Founder and President MEA from ANDS management. They discussed ways to protect minors from using nicotine products such as avoiding appealing flavors, censoring social media communication, and fully complying to local laws and regulations.
The virtual event also featured guest speakers from Consumer Choice Center and Dyflin Group.
ANDS has a strong commercial and operational presence across the region and will leverage its extensive knowledge of the local markets to provide alternative nicotine delivery systems amongst the targeted adult smokers.
ANDS believes that it is crucial to protect vulnerable groups like minors, ex-smokers, and non-smokers from being exposed to nicotine products, or any mis-leading marketing practices of these products.
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