MENA DISPATCH TITLE: Manga Productions signs an agreement with French Company Microids to publish "UFO Robot Grendizer" in MENA.
الخميس / 17 / شعبان / 1444 هـ - 15:23 - الخميس 9 مارس 2023 15:23
Manga Productions, a subsidiary of Mohammed bin Salman 'Misk' Foundation, signs a publishing and distribution agreement with Microids to publish the new game 'UFO Robot Grendizer | The Feast of Wolves' in the Middle East and North Africa. The game will be available on PlayStation 5, PlayStation 4, Xbox Series X|S, Xbox One, Nintendo Switch and PC. Manga Productions will work together with Microids to localize the game for Middle East and North African audiences and provide opportunities for Saudi Arabian talents to be part of the localization. In addition to publishing and marketing the video game “UFO Robot Grendizer”.
Based on Go Nagai's manga UFO Robot Grendizer, the new action game allows gamers to play as Duke Fleet and his great robot and enjoy epic adventures. This a unique opportunity to experience a world of bravery, treason, and thrilling battles based on the iconic pop culture universe for new and nostalgic gamers.
Upon signing the agreement, Manga Productions CEO Dr. Essam Bukhary said: 'Saudi Arabia and the Middle East are among the most important and fastest growing game markets in the world. Manga Productions has recorded its successes in producing, distributing, and licensing content in recent years. Today we are pleased to partner with Microids in publishing this unique AAA game. By investing in Saudi competencies, Manga Productions will work in distributing, developing, and promoting the game in the Middle East and North Africa region, thus contributing to the development of the video game industry and creative content in the region.
Stéphane Longeard, CEO of Microids, stated: 'We are delighted to expand our game offering into the Middle East and provide a unique experience to all fans of UFO Robot Grendizer. We are confident that by collaborating with Manga Productions, we will be able to significantly enhance the promotion and visibility of our game and the IP through the introduction of unique offerings within the creative content industry in this region of the world'.
As the director of marketing, distribution, and business development at Manga Productions, Abdulaziz Alnaghmoosh, explained: 'Videogames are an essential part of our business, and we have previously released several mobile games that were successful in multiple countries.' Through this collaboration, we intend to offer our partners a unique expansion into the Arab World that will benefit both parties.'
In addition, the popular Mecha series 'Grendizer' launched on October 5, 1975, had 74 episodes, gained tremendous popularity in Arab World, France and Italy, and has a fanbase still growing today.